Rate set 7 Sept 2026, 11:45 am ISTJP Nagar, Bengaluru
Today we pay ₹15,113 for a gram of pure gold.
That is 97% of the IBJA market rate on hallmarked jewellery. Here is the whole schedule, published before you walk in and printed on your quote slip before you agree to anything.
Most Indian jewellery is 22K, which works out at ₹13,843 per gram of the piece itself.
- Coins and bars
- 98%
- Hallmarked plain jewellery
- 97%
- Unhallmarked or stone-set
- 96%
- XRF purity test on a screen you can see
- Nothing deducted for making or wastage
- Paid before you leave the counter
Today’s rates
Rate set 7 Sept 2026, 11:45 am IST- 22K916Most Indian jewellery
- ₹13,843market ₹14,271
- 24K999Coins, bars and biscuits
- ₹15,097market ₹15,564
- 18K750Diamond and studded settings
- ₹11,334market ₹11,685
Every figure above is 97% of the IBJA reference of ₹15,580 per gram of pure gold. That percentage is the number the rest of this market does not print.
Work out what yours is worthPut your weight in and watch the arithmetic
Pure gold content, market value, our percentage, your figure. Four lines, none of them hidden, and no phone number asked for before you see any of them.
Coins and bars
Assayed bullion needs almost no work before it goes back to the refiner, so almost nothing comes off.
98%
₹15,268/g pure
Hallmarked plain jewellery
A BIS mark and no stones means the purity is confirmed quickly and the piece melts cleanly.
97%
₹15,113/g pure
Unhallmarked or stone-set
Stones have to come out by hand and unmarked metal takes longer to establish. That work is real, so it is priced — and named, rather than hidden inside a "wastage" line.
96%
₹14,957/g pure
The percentage moves with the work involved, never with how the conversation goes. Bullion goes almost straight back to the refiner; a stone-set piece has to be taken apart by hand. Publishing all three means nobody subsidises anybody.
What your gold is worth today
Rate set 7 Sept 2026, 11:45 am ISTYou receive, if it is all gold
₹2,76,860
- Pure gold in 20g of 22K
- 18.32 g
- Market value at ₹15,580/g
- ₹2,85,420
- We pay 97% of market₹15,113 per gram of pure gold
- ₹2,76,860
Stones, kundan, meena and lac are weighed out first, so a stone-set piece yields less gold than it weighs. We deduct nothing for making charges or “wastage”. The binding figure is the one printed on your quote slip after the XRF test.
Above ₹2,00,000 you will need PAN, and the money goes by RTGS rather than cash — the ₹2 lakh cash penalty falls on the person receiving it, which in a gold sale is you. RTGS settles in minutes.
6 claims you can check, instead of 6 adjectives you cannot
Every gold buyer in this city says transparent, trusted and best price. None of those can be tested. These can — and the last line of each one tells you how.
The percentage is published
Market reference rate, the share of it we pay for each kind of item, and the resulting per-gram figure — on the front page, with a timestamp, before you come in. No phone number, no OTP, no callback.
Compare the number on our rate page with the one on your quote slip.
Nothing deducted for making or wastage
Making charges are a sunk cost you paid your jeweller. Manufacturing wastage is the same. Neither is ours to charge you for a second time — and there is no transaction fee, testing fee or handling fee either.
Read the quote slip. The deduction list is closed and printed on it.
We never telephone your family
Selling gold is often private, sometimes urgently so — a medical bill, a school fee, a debt nobody else knows about. Your relatives are not a verification step.
The only third party we ever contact is your lender, and only when you have asked us to settle a loan.
No bill required, and eighteen is old enough
It is your gold. Selling it without the original invoice is entirely legal and we will not pretend otherwise. And you can contract at eighteen, so you can sell at eighteen.
Bring one government photo ID. That is the whole document list under ₹2 lakh.
Your gold comes back if you say no
Nothing is melted, cut or altered until you have seen a written quote and agreed to it. Melting cannot be undone, so it happens after your signature or not at all.
Ask for it back at any point before you sign. That is the whole test.
Open seven days, including Sunday
Sunday is the one day most salaried people are actually free, so we are open. Cash up to ₹10,000, balance by IMPS, NEFT or RTGS while you are still at the counter.
Check your banking app before you leave.
Six steps, about fifteen minutes, and nothing behind a curtain
One of them cannot be undone, and we will tell you which before we get to it.
Walk in and hand it over
2 minutesNo appointment, no token queue. You keep your jewellery in sight from the moment it leaves your hand.
Cleaned before it is weighed
3 minutesUltrasonic and steam, in front of you, before the scale — not after. The order matters more than it sounds.
Weighed on a stamped scale
1 minuteA Class II balance reading to 0.01 g, tared to zero in front of you, carrying a current Legal Metrology stamp.
Purity read by XRF, on a screen you can see
4 minutesA non-destructive X-ray fluorescence test, typically within 0.1–0.5% of a fire assay on clean metal. Your piece comes back intact.
An itemised quote, on paper
3 minutesGross weight, less non-gold weight, times measured purity, times the published rate. Every line visible, nothing rolled up.
Paid before you leave
5 minutesUp to ₹10,000 in cash if you want it, and the balance by IMPS, NEFT or RTGS — landing while you are still at the counter.
The one step you cannot undo
Melting homogenises a piece and often reveals a slightly better average purity than a surface reading. It is also final: once your jewellery is melted, it cannot be handed back. We will never melt anything before you have seen the quote and said yes. Until that moment, you can take your gold and walk out, and we will hand it back exactly as it came in.
Any karat, any condition, and the stones come out separately
We are buying metal by weight and purity. A snapped chain is worth exactly as much per gram as a perfect one, and nothing that is not gold gets quietly counted as if it were.
Seven questions worth asking every gold buyer, including this one
We would rather you interrogate the whole market than take our word for anything. If another counter answers these better, go there.
What per-gram figure will I be paid?
- Common practice
- The market rate is displayed. The percentage actually paid is not, and is only revealed at the counter.
- Here
- Market reference, payout percentage and rupees per gram, all published and timestamped before you travel.
How is purity established?
- Common practice
- "German technology" or "advanced machines", with the screen often facing away from the customer.
- Here
- XRF, monitor turned towards you, and an honest note about what a surface reading cannot tell you.
What gets deducted?
- Common practice
- A flat percentage, described as wastage or melting, with no itemisation.
- Here
- Three lines only: purity, physical non-gold weight, and a capped melt loss where melting is needed.
Does GST come off my payout?
- Common practice
- Usually unaddressed, which leaves the fear intact.
- Here
- No. An individual selling their own jewellery makes no taxable supply — CBIC has said so in writing.
What is the capital gains position?
- Common practice
- Often unaddressed, and some pages still carry the pre-2024 rule of 36 months and 20% with indexation.
- Here
- 24 months and a flat 12.5% with no indexation, as it has been since 23 July 2024.
How much cash can I take?
- Common practice
- "Instant cash, any amount" — which cannot be true and workable at the same time.
- Here
- ₹10,000, with the section of the Act that sets the limit, and why a bigger cash payment is your problem rather than ours.
Can I change my mind?
- Common practice
- Rarely stated, and the melting step is rarely flagged as irreversible.
- Here
- Yes, until you sign. Nothing is melted before that, and the piece goes home intact.
Three situations, and what changes in each
Almost nobody sells gold for fun. These are the cases this counter sees most, and the detail in each one that is worth knowing before you arrive.
A hospital bill, this week
The most common reason anyone sells gold, and the one where being rushed costs the most. You can work out your figure at home, before you travel, and arrive knowing it.
Above ₹2 lakh the money goes by RTGS and lands in minutes. Bring PAN.
An inherited set nobody wears
Usually kundan, jadau or temple work, and usually much less gold than it weighs. The lac packed behind the foil is dead weight, and you should see it come out rather than be told a percentage.
No bill needed. Inherited gold takes the original owner’s holding period for tax.
An auction notice with a date on it
Gold pledged with a bank or NBFC, interest running, and no way to find the redemption money. We settle the loan directly and pay you the balance — or tell you plainly if there is no balance worth having.
The notice period is the window. Bring the letter the day it arrives.
You will not find customer quotes on this site. We have no way to prove a testimonial we wrote ourselves, so we have not written any. Reviews belong somewhere we do not control them, which is why they are on Google.
The 8 people actually ask, before the 52 they might
No adjectives, no hedging, and a date on anything that depends on a rule that changed recently.
We publish it. The rate page shows the market reference for 999 fine gold, the percentage of it we pay, and the resulting rupees per gram — updated each trading morning with a timestamp. Multiply that by the pure gold in your piece and you have your figure before you leave the house.
It usually is not — you are comparing two different numbers. The rate on a news or bullion site is the market reference price for pure gold. What any buyer pays you is a percentage of that, because the buyer has to refine, hedge and carry the metal. The difference is that we print the percentage on the page. Almost nobody else in this city does, which is why their headline number looks bigger and their payout does not.
Up to ₹10,000. Not because we are being awkward — Section 40A(3) of the Income-tax Act disallows any cash payment above ₹10,000 to one person in one day as a business expense, so a buyer who hands over more than that in notes is taxed on the whole amount as though it were profit. It is not illegal; it is simply something no buyer can afford to do twice.
Yes. A hallmark is a certificate of what the maker claimed; the XRF test measures what is actually there. Plenty of older, inherited and imported pieces carry no BIS mark at all and sell perfectly normally.
No. CBIC has stated this plainly: when an individual sells their own old jewellery it is not made in the course of business, so it is not a supply, and reverse charge does not apply to the buyer either. Any buyer deducting "GST" from a consumer payout has invented it. That is a reason to leave.
No. Making charges were paid to your jeweller and are not recoverable, but they are not ours to charge you for a second time either. "Wastage" is a manufacturing cost you already bore at the buying end; deducting it again at the selling end is charging you twice for the same thing.
Yes, and it is one of the most common reasons people come in. Be clear about what it is, though: this is a sale, not a rescue. We settle the outstanding loan directly with the lender, the gold is released to us, and you receive whatever it is worth above what was owed. You never have to find the redemption money yourself — but you do not get the jewellery back. If keeping it matters more than the money, repaying the loan yourself is the better path and we will say so.
You take your gold and go. Nothing is melted, cut or altered before you have seen the written quote and said yes, so the piece goes back to you exactly as it arrived. There is no fee and no argument.
44 more, sorted by worry
Capital gains, PAN thresholds, selling inherited gold, NRI sales, what a kundan piece is really worth, and what to do when an auction notice arrives.
Read all 52
Bring it in. Watch every number. Decide at the end.
The valuation is free, it takes about fifteen minutes, and there is no fee and no argument if you decide to take your gold home again.